Companies are increasingly choosing to outsource their development now more than ever. Outsourcing can play a vital role in recession-proofing your business. According to Forbes, the best time to outsource is during a recession because it can:

Enable cost savings

• Create flexibility in resourcing
• Reduce burnout and errors
• Provide more value for the dollar

When you choose to outsource, you have a few different options: onshore (US), offshore (foreign country overseas) or nearshore (LATAM). Wired has reported that more and more companies are turning to Latin America to find talent. A 2022 report estimated that offshoring software development roles would increase by 70% this year.

So, with all the different options available, why are so many companies choosing LATAM?

1. Access to Vast Talent Pool

The US market can be saturated and pricey. Nearshoring can allow you access to a global network of experts that are nearby and significantly more affordable than onshore.

Cognits has been in business for over 8 years and has a large pool of talent not only in Guatemala, but also throughout LATAM. We have built up a reputation for producing high-quality work, as well being a great place to work which has attracted the most qualified talent in the area.

2. Cost Savings

Nearshore developers in LATAM are significantly more affordable than regional developers in the US, without sacrificing quality. We handle administrative headaches of getting employees set up to work and have a rigorous onboarding process. This allows our customers to maximize utilization of the resources on their team and hit the ground running from day.

3. Time Zone Alignment

Communication is much more effective when your outsourced development team is close in proximity to the rest of your company. Communication can be more instantaneous, ensuring the teams operate in lockstep with each other.

One of the main complaints about offshoring is the lack of overlapping time zones. Partnering with developers in places like Eastern Europe and India can involve a 10+ hour work time zone difference, which can mean even some quick communications and issues can take over a day to be addressed.

Guatemala is in the Central Time Zone which means we can easily join meetings or respond to requests in the same day.

Travel is also easy. Some meetings are better and more effective in person. Guatemala City is a short plane ride away from the States. Easily being able for teams to be together for planning sessions or important meetings can be invaluable for efficiency, alignment, and project success.

4. Shared Language

Our teams share English as a common language making communication with our partners and clients seamless. Cognits also offers English courses to employees in Guatemala to further expand and continually advance their communication skills. Sharing the same language empowers our teams to truly work collaboratively with yours and we encourage our people to bring a point of view to the table as often as possible.

5. Become More Agile

Deadlines are harder to make with an overworked staff. Being able to quickly scale up or down your team can give you a huge competitive advantage. With Cognits, you’ll gain from hiring diverse experts with the latest technology skill sets needed to take your product to market and accomplish all your development and design goals.

Ready to get started? Contact Us.

About Cognits

Cognits is a design and development company that specializes in user centric digital products which improve your value chain. Our mission is to empower your company by using design and development best practices to improve your existing processes in an agile, efficient, and affordable way. We strive by making your company succeed in the digital world.

References: Forbes, Wired, 2022 Commit Survey.